Tagarchief: Business Culture

Business Culture in the Netherlands: Starting your business relationship with the Dutch

Attitudes and values form the basis of any culture. They reflect both the way people think and behave. Understanding attitudes and values can therefore be of significant importance if you wish to communicate with your counterparts effectively. Ignorance of these issues can result in a cultural barrier that may inhibit the communication process and have an adverse effect on the success of your activities in any given country.

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